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Gail SeveriniGail Severini

Symphini Change Management Inc

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January 21, 2012 By Gail

Internal social media – engaging your organization – a status check (Part 2 of 2)

Are organizations leveraging internal social media today? According to media reports, internal social media is beginning to get traction: “As social networks increasingly dominate … [Read more...] about Internal social media – engaging your organization – a status check (Part 2 of 2)

Filed Under: - Change Execution, - Innovation, - Organization Change Management, - People Change Management, - Strategy Execution Tagged With: Change Management, Commitment, Resistance, ROI, Social Media, Vision

January 29, 2011 By Gail

Social Media – why should we be paying attention and how does it apply?

Social Media (SM) is a scrum (1) now.  All kinds of organizations, agencies, management consulting firms and independents are converging on the topic and kicking it around trying … [Read more...] about Social Media – why should we be paying attention and how does it apply?

Filed Under: - Change Execution, - Innovation, - Organization Change Management, - People Change Management, - Strategy Execution Tagged With: Communication, LinkedIn, Social Media, Transformation

October 3, 2010 By Gail

The 3 benefits of blogging that go far beyond marketing

Why do Seth Godin and Tom Peters blog? Apparently not a simple answer – their short comments here got me thinking.  Why do I blog? I have come to realize that, strangely, it’s not … [Read more...] about The 3 benefits of blogging that go far beyond marketing

Filed Under: - Marketing, - Personal Reflections, - Professional Development Tagged With: Communication, Professional Development, Social Media

June 2, 2010 By Gail

Does social media change us? Yes – bullying as a case study

Social media is shaping our buying patterns, our opinions and our cultures.  What will this mean to our economies, our world views and our ways of life?  We thought we were already … [Read more...] about Does social media change us? Yes – bullying as a case study

Filed Under: - Innovation Tagged With: Change Management, Communication, Culture, Leadership, LinkedIn, Social Media

April 27, 2010 By Gail

Why use © on Social Media on your profile name?

Social Media, such as LinkedIn, Facebook, Blogs and Twitter,  are public forums where individuals from all over the world gather to discuss ideas, collaborate, debate and, in … [Read more...] about Why use © on Social Media on your profile name?

Filed Under: - Innovation Tagged With: LinkedIn, Social Media

February 16, 2010 By Gail

Social Media Marketing: Newsletter vs Blog vs Twitter

In much the same way that cash as the primary currency has been displaced by cheques, debit and credit cards, not to mention ecash options, so are communication vehicles … [Read more...] about Social Media Marketing: Newsletter vs Blog vs Twitter

Filed Under: - Marketing Tagged With: LinkedIn, Social Media

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