Born to outperform
Making Great Strategy a Reality
Leaders envision a bright new future. This usually begins with the great annual strategy … followed by planning that identifies programs and projects.
This march from thinking to doing ... to delivering results ... appears seductively straightforward yet successful implementation is so rare precisely because strategy execution on transformative strategy is so difficult … and is it getting harder all the time.
Transformative strategy requires more than a brilliant strategy and the installation of systems and processes. It includes all of the complexity and risk of those, plus leaders and teams must think and behave their way into different operating models … all while running current operations.
Leaders who figure this out outperform their peers . Organizations that deliver this outperform their competition .
Case storiesTransformative strategies increasingly require business model change and culture shifts - and must be dynamic to respond to real time market changes:
- " Financial institutions must conquer the brass ring of "360 degree view of the customer" to deliver fulsome advice for each customer's whole portfolio while executing an increasingly vast array of transaction types, launching new products and services, fending off fraud, satisfying regulators and concurrently earning back customer and community trust."
- "Brick and mortar retailers are still trying to reinvent their entire raison d'être due to online pressures. Retailers' original barriers to entry and competitive differentiators are gone. Pressure to tighten operational excellence, to create distribution flexibility and marketing differentiation are immense. The pressure for brilliant strategy and speed of execution has never been greater and failures have rarely been more catastrophic. One need only look at Target's recent failed entry into Canada or Sears endless march to bankruptcy."
- "Even airports are competing and must transform from facilitating traffic control to creating luxurious customer experience (multiplex end-to-end processes involving a myriad of internal and external stakeholders)."
This Is Where Symphini Comes In
Orchestrating change is all we have focused on for 20+ years.
True competitive agility comes from envisioning the right strategy and implementing it successfully, faster than any competitor. Sounds easy but is it dastardly difficult.
Symphini's "OutPerform" approach provides a meta-view of strategy execution. It identifies the six foundational components that enable faster, more effective delivery.
Your organization was born to OutPerform - let's take it there.